SocialMedia.org

SocialMedia.org Health is a leadership community for people running social media at major hospitals.

This is a leadership organization.

Membership is limited to decision-makers setting policy and strategy. Everyone is screened for seniority and authority.

The Eligibility Requirements

Members are experienced senior leaders with authority over their programs.

Individual criteria:

  1. Senior decision-makers who have responsibility for their program. Determines strategy, sets policy, controls budgets, selects vendors, hires staff, and manages the team.
  2. Substantial, relevant professional experience. Extensive experience representing your organization in confidential conversations with senior executives at major hospitals.
  3. Subject matter expertise. Able to contribute to high-level discussions on strategy and leadership in this field.

Additional membership requirements:

  1. Full-time employees. All members must be full-time employees. At no time may consultants, contractors, vendors, part-time employees, or any other outsiders participate.
  2. No conflicts of interest. Any individual with a conflict of interest is ineligible for membership. Conflicts may include selling or promoting, consulting, vendor relationships, or conflicting affiliations with companies or organizations — even on a part-time, board, or advisory basis.
  3. Participants must be based in the U.S. or Canada, and your program must have a substantial U.S./Canadian component. Activities happen during North American business hours in English. Overseas individuals are not allowed to participate.

Who Can’t Participate

Membership is not appropriate for all roles and situations. These individuals are not allowed to participate:

  • Front-line staff: This is a group for established leaders in decision-making positions. We don’t accept membership from front-line staffers focused on day-to-day execution.
  • Trainees (regardless of seniority): We’re not a training organization, and we’re not a place for people to get up to speed who are new hires, future leaders, or experienced people who are entering this field for the first time.
  • Niche roles: Members are expected to contribute to the broad, function-wide leadership conversation. People who are focused on a narrow roles don’t get value from the group and aren’t strong contributors.