The Short List: Denny’s, Nickelodeon, Casper Sleep, and more

Denny's CMO John Dillon was spotlighted for their interactive Twitter content that took advantage of a popular 'zoom in' scavenger hunt in a post that garnered over 226,000 retweets and 400,000 likes. MarTech Advisor >>

Dolby Laboratories Senior Manager of Global Social Media Shawn Silverman and Nickelodeon SVP of Social Media and Digital Strategy Kristin Mirek will be leading a talk on creating engaging video content at the SmartSocial Summit on November 5. Spredfast >>

Red Wing Shoes posted a video inducting electrical lineman Ken Windell into their 2018 Wall of Honor and asking audience members to submit their stories for an opportunity to be inducted. Facebook >>

Casper Sleep partnered with influencer An Dyer to show her unboxing and enjoying a Casper mattress in a video that attracted over 20,000 views. Instagram >>

River Island's new #LabelsAreForClothes Twitter campaign is being highlighted for celebrating diversity and difference in its models. Revelist >>

RetailMeNot is looking for a Digital Marketing Director to develop their marketing strategy and execute it across digital and social channels to drive customer acquisition. (Austin, TX) RetailMeNot Jobs >>

RingCentral is hiring a Community and Social Media Manager to oversee their team of specialists and build and cultivate their social media program. (Denver, CO) RingCentral Careers >>

Want to see more stories like this? Subscribe to the SocialMedia.org X Short List, our weekly email newsletter about the people leading social at nimble and innovative brands.