BlogWell Chicago
January 22, 2009

Featuring pre-conference case studies from:


Nick Ayres, New Media + Content Manager and Corporate Communications Manager

Learn about the impact of social media for The Home Depot.


Susan Wassel, PR Manager

Learn how Sharpie engages and grows community in a tight economy.

Procter & Gamble

Stan Joosten, Innovation Manager – Holistic Consumer Communications

Learn how Procter & Gamble markets in the age of social media.


Lizzie Schreier, Senior Marketing Manager of Internet Marketing

Learn how Allstate got started in social media without freaking out legal, leadership, or liability teams in the organization.

Mayo Clinic

Lee Aase, Manager of Social and Syndicated Media

Learn about Mayo Clinic’s natural progression to social media.


Commander Ron LaBrec

Learn how the U.S. Coast Guard puts social media to work.

HR Block

Paula Drum, VP of Marketing

Learn how H&R connects with customers using social media.


Adam Moffat, Manager of Marketing and Brand Public Relations

Learn how Molson is exploring, innovating, and communicating through social media.