Featuring pre-conference case studies from:
Nick Ayres, New Media + Content Manager and Corporate Communications Manager
Learn about the impact of social media for The Home Depot.
Susan Wassel, PR Manager
Learn how Sharpie engages and grows community in a tight economy.
Stan Joosten, Innovation Manager – Holistic Consumer Communications
Learn how Procter & Gamble markets in the age of social media.
Lizzie Schreier, Senior Marketing Manager of Internet Marketing
Learn how Allstate got started in social media without freaking out legal, leadership, or liability teams in the organization.
Lee Aase, Manager of Social and Syndicated Media
Learn about Mayo Clinic’s natural progression to social media.
Commander Ron LaBrec
Learn how the U.S. Coast Guard puts social media to work.
Paula Drum, VP of Marketing
Learn how H&R connects with customers using social media.
Adam Moffat, Manager of Marketing and Brand Public Relations
Learn how Molson is exploring, innovating, and communicating through social media.