As we head into 2022, what are leadership’s expectations of your lean social media team — and do they align with your budget and resource allocation?

You’re not the only one in this community running hospital social media with a team of five or less. Some challenges include:

  • Ensuring coverage while also protecting your team’s mental health
  • Establishing boundaries and setting priorities with your executives
  • Advocating the value of social media initiatives and resources

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