The Shortlist: Voya Financial, UPS, Xerox, and more

We recently welcomed Equinix, Wyndham Destinations, Marvin Windows and Doors, Xerox, Koch Industries, and Amer Sports into the community. Their memberships will be led by Director of Social Media and Global Communications Michael Pranikoff, Senior Social Media Manager Jamie Segall, Senior Manager of Corporate Communications Emily Finley, Head of Global Social Marketing Falynne Finagan, Director of Marketing and Communications Anton Vuljaj, and Director of Corporate Communications and Public Relations Kristina Peterson-Lohman, respectively. SocialMedia.org Members >>

Caitlin Scanlon, Social Media Communications Manager at Voya Financial, shared how she and her team built out their comprehensive executive social media program. SocialMedia.org Blog >>

Blue Cross Blue Shield of North Carolina Social Media Manager James LaCorte spoke on the ins and outs of running a successful social media program in the healthcare space. Convince and Convert >>

Starbucks Vice President of Marketing and Product Reuben Arnold shared how they are exploring private groups on social media to better engage with consumers. Marketing Week >>

P&G brand Bounty partnered with BuzzFeed for March Madness videos that will be shared across their social media channels. Mobile Marketer >>

Krizia Philips was recently hired as Digital Content Marketing Manager at Ralph Lauren. Techcrunch >>

Mariella Souflis Kapsaskis was promoted to Corporate Communications Department Head at BMW of North America. LinkedIn >>

Madison Wright recently joined McDonald's as Marketing Supervisor of Social Engagement. LinkedIn >>

REI is looking for a Senior Manager of Social Media to balance their brand messaging and community needs and drive creative storytelling to position their brand across their social media channels. (Kent, WA) REI Jobs >>

UPS is hiring a PR Vertical Segments and Social Media Director to develop a social media strategy for the company in coordination with their business units and oversee their short- and long-term PR strategies to enhance their brand reputation. (Atlanta, GA) UPS Jobs >>

Lenovo needs a Director of WW Social Marketing to support the creation of engaging programs that move customers through the purchasing journey, build brand loyalty, and drive sales across their social channels. (Raleigh, NC) Lenovo Careers >>