The Shortlist: Securian Financial, Chipotle, CVS Health, and more

Securian Financial Group Social Media Lead DJ Hamm and Enterprise Content Lead Katie Langer discussed how they launched a UGC campaign from scratch to engage audiences impacted by COVID-19. Blog >>

Walmart Senior Manager of Executive Social Strategy Micah Laney, Kroger Head of Corporate Communications and Media Relations Kristal Howard, Cisco Senior Social Media and Talent Brand Manager Carmen Collins, Weber Shandwick Director of Digital Healthcare Alyssa Freedman, and TD Bank Vice President and Head of Content and Digital Platforms Chad Mitchell will be sharing insights into their social and digital media strategies at Ragan's Social Media & Digital Communications Virtual Conference next week. Ragan Speakers >>

Tressie Lieberman, Vice President of Digital Marketing and Off-Premise at Chipotle, discussed how they got one-billion views, positive feedback, and record-setting engagement on one of their recent TikTok promotions. Convince and Convert >>

After participating in a test of Snapchat's new e-commerce ad format, adidas was able to increase their return on advertising spending by 52 percent. Mobile Marketer >>

Andy Rose was recently promoted to Social Media and Consumer Insights Manager at Amica. LinkedIn >>

Karen Conrad is now the Senior Vice President of Global Communications at CBRE. LinkedIn >>

Sandra Younan was recently brought on as Senior Marketing Manager for Social Media at Crate and Barrel. LinkedIn >>

H-E-B is hiring a Social Media Manager to oversee their social media, customer digital, and customer relations teams and lead the strategy for their social media campaigns and digital initiatives. (San Antonio, TX) H-E-B Careers >>

Prudential Financial is looking for a Vice President of Digital Marketing and Analytics to lead and develop the vision and strategy for their BtoBtoC digital marketing initiatives across digital and social media. (Newark, NJ) Prudential Financial Careers >>

CVS Health needs a Director of Marketing to drive thor overall marketing strategy and leverage consumer insights to optimize their initiatives and develop best practices for digital, social, and email marketing. (Woonsocket, RI) CVS Health Jobs >>