The Shortlist: Lenovo, United, Walmart, and more

Community NewsXcel Energy joined the community! Their membership will be led by Digital Communications and Social Media Manager Julie Swenson. Members >>

Lenovo Director of Worldwide Social Media Kirsten Hamstra gave an inside look into how she overhauled their global social media strategy. Blog >>

United and Macy's were spotlighted for their effective employee influencer programs that help spread an authentic message and increase their engagement. Chicago Tribune >>

Intuit brand TurboTax topped the rankings of Super Bowl advertisers supporting their efforts across their digital platforms, with their branded hashtag TikTok challenge garnering over 100-million views. Mobile Marketer >>

Marissa Kargas was recently promoted to Director of Digital Strategy and Brand Engagement at Walmart. LinkedIn >>

Maddie Gionet is now the Corporate Social Media Program Leader at Corning Incorporated. LinkedIn >>

Sarah Kerkian was promoted to Social Media Director at Signet Jewelers. LinkedIn >>

Western Union is looking for a Global Social Media Manager to ensure their social media advertising approach is aligned with their business goals and optimize their social media strategy. (Denver, CO) Western Union Jobs >>

Hewlett Packard Enterprise needs a Senior Manager of Social Media, Digital Media, and Global Communications to lead their social and digital media team with a focus on storytelling, content marketing, and executive thought leadership. (San Jose, CA) Hewlett Packard Enterprise Careers >>

Bass Pro Shops is looking for a Social Media Strategy Manager to create and implement their company-wide social media strategy to generate brand engagement and attract their target audiences. (Springfield, MO) Bass Pro Shops Jobs >>