A look at Cargill’s Unofficial Unconference in Twin Cities, hosted by Sue Serna

Last week, we kicked off our series of Unofficial Unconferences — private, peer-to-peer discussions in relaxed, 3-4 hour sessions hosted in members’ offices.

Cargill’s Global Social Media Lead Sue Serna stepped up to host our third meeting this week (after the Kansas City and Phoenix teams met earlier this week) — bringing together 45 Twin Cities area social media leaders from: 3M, Ameriprise Financial, Andersen, Best Buy, Boston Scientific, CenterPoint Energy, Fairview, First American Title, Great Clips, Honeywell, Mall of America, Mayo Clinic, Medtronic, Optum, Patterson Companies, Regis, Securian, Thomson Reuters, Thrivent Financial, UnitedHealth Group, US Bank, and Vista Outdoors.

They kicked off the meeting with breakfast discussions before launching into four rounds of unconferences with four sessions each — where attendees could talk about the topics that mattered most to them that day.

A huge thank you to Sue for all the hard work she put into making this amazing meeting possible. Everyone involved put together an incredible morning of brands-only conversations — and it was a huge success!

It’s exciting to see members like Sue engaging in the community like this to bring together so many social media minds from her city and build strong connections.

We had a fantastic first week of this series — stay tuned for more updates as these continue across the country!