Data and insights on budget, staffing, and focus areas from heads of social media at the world's largest companies.

Make data-driven decisions by comparing your strategies with your peers leading social media at the world's largest companies.

We collected insights from 166 enterprise social media leaders for a compelling preview of what's on the horizon and their top priorities for 2024.

SocialMedia.org members shared data on:

  • Expected budgets
  • Team structure
  • Tech and services spending
  • Top priorities 
  • Forecasted spending increases

Ready to benchmark your 2024 plans? Get started now and download the State of Enterprise Social Media report.