Tostitos is aiming to “fuel togetherness and help bring people closer” by launching a celebrity-filled Snapchat AR filter, says Anya Schmidt, Senior Director of Marketing at PepsiCo’s Frito-Lay.
Tostitos is aiming to “fuel togetherness and help bring people closer” by launching a celebrity-filled Snapchat AR filter, says Anya Schmidt, Senior Director of Marketing at PepsiCo’s Frito-Lay.