The Shorty Awards announced their 13th annual industry winners to showcase the best social media and digital campaigns and creators of the year. Several SocialMedia.org members were awarded:
- H-E-B’s Digital Marketing Manager Callie Grant and Director of Digital Marketing Giovanna Dimperio won gold for their “Holiday Even Brighter” campaign.
- Kroger’s Casey Smith and his team won gold for their “Chefbot” campaign.
- “Chore Club” by Whirlpool won gold in the Pinterest category, led by Board Member and Communications Brand Manager Laura Fletty and her team.
- Assistant Vice President and Social Media Brand Manager Renee Kleine and team won gold in the Instagram category for Fifth Third Bank’s “Buy Now Blocker” campaign.