Do you need a vendor platform to run a successful enterprise-wide employee advocacy program? Or, if you have an advocacy platform, how do you leverage employees who are not active within your tool? Not everyone has the budget or headcount to run a vendor-hosted employee advocacy program, so social media leaders at SocialMedia.org got on a confidential call to discuss:

  • Processes for securing and maintaining buy-in from employees
  • Leveraging internal communications channels to disseminate content, training, and announcements
  • Building the business case for an employee advocacy tool, if desired

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