About the call:
Leading employee advocacy programs during uncertain times
Figuring out how to continue an advocacy program during a pandemic is a monumental challenge. In addition, changes with LinkedIn Elevate bring their own set of challenges. We have the chance to authentically engage (possibly) thousands of our employees as advocates for our brands, but we can’t risk a misstep if our content sounds opportunistic.
Now is the time to do this right. Whether you’re evaluating a tool, rolling out a new program, or re-energizing a program that has slowed down, join this call to talk with other major brands facing the same questions about tools, content, training, and strategy in the midst of a pandemic.
Who is joining the call (so far)
BlackRock, CareSource, Central Garden & Pet, Charles Schwab, CIBC, Cisco, Clorox, Comcast, Compass Group USA, Equifax, Equitable, Fidelity Investments, Gensler, HERE Technologies, Hyundai Motor America, Kiewit, Lenovo, Mattress Firm, Nike, Nutrien, OSRAM, Palo Alto Networks, Rent-A-Center, Sage, Smart & Final, Stop & Shop, Synopsys, Texas Instruments, United Airlines, Valmont Industries, and Vanguard.
Who is not on this call
No vendors, consultants, small businesses, job seekers, or salespeople.
Nobody will pitch you. Everyone is someone like you, with a job like yours, at a company like yours.
How to join the line:
Use this form to register for SocialMedia.org’s private, brands-only call on Wednesday, May 20th, at 1 PM CT.
Each week, SocialMedia.org members hop on the phone for a real-time conversation about the hot topic on everyone’s mind, a behind-the-scenes look at a member’s program, or simply for a chance to pick each others’ brains. These aren’t presentations or webinars — just great conversations among members. And, because it’s confidential and vendor-free, you get much better information from people who’ve been there and done that. (See our FAQ list for more details.)
Who will be on the call? A hand-selected group of social media leaders from major brands.
Is it really brands-only? Yes, every participant is hand-screened. Only people running social media at major companies are allowed. No vendors, no salespeople, no sponsors.
Who is SocialMedia.org? We are a brands-only community for social media leaders at the world’s greatest companies.
What happens after I register? We’ll reach out to set up a short conversation to prep you for the call. We do this for all participants, even if you’ve joined one of our calls in the past. We work hard to make this experience a valuable use of your time, and ensuring that all participants are prepped on the topic and understand how our conversations work is an important part of that process.
Do I have to join? Nope. This call is a sample discussion for non-members. But if you do join, our community has a conversation like this every week, and your inner circle of social media leaders can participate.
Who is the presenter? Nobody! Everyone contributes. It’s a discussion, not a webinar. You’ll have a deep conversation with people who have jobs like yours at organizations like yours.
Is it confidential? Yes, every participant agrees to keep the call confidential (and we ban observers, vendors, press, and analysts.)
What’s with all these rules? All this structure is what makes our conversations so useful for busy executives. High value, little noise.