Thirty-one big brands, including Coca Cola, REI, Nike, Kraft, and Budweiser, were celebrated for having some of the most brilliant social media campaigns. Business 2 Community >> Walmart’s Modcloth released their largest advertising campaign to date, focusing on individuality. Modcloth… Read More >>

Macy’s is opening their Style Crew “social selling” initiative for all corporate and store employees to apply as Macy’s influencers. Adweek >> Clorox’s Glad teamed up with Hannah Hart — creator and star of the "My Drunk Kitchen" YouTube series… Read More >>

Sarah O’Grady, Head of Global Social Strategy at Lenovo, discusses taking social media content risks and turning employees into advocates. Convince & Convert >> Nike is collaborating with influencers to introduce a “60 Second PowerUp Challenge” encouraging children to take… Read More >>

Last week we wrapped up our 46th Member Meeting in New York. 128 social media leaders from 89 brands got together to talk about the things that are most important to their work right now. We heard 10 Show… Read More >>