Orlando October 27–29, 2014

SocialMedia.org’s Brands-Only Summit

The “How to Run Social Media at a Big Brand” Conference

No Vendors  16 Peer-to-Peer Discussions  12 Classes  12 Case Studies

The Brands-Only Summit is Sold Out! Live Coverage >>

The Conference, Festival, and Family Reunion for Social Media Leaders at Really Big Companies

  • Invite-Only
  • Brands-Only
  • No Vendors

(Yes, really.)

Confirmed brands attending:

3M, A+E Television Networks, AAA, Abbott Laboratories, AbbVie, Abercrombie & Fitch, Ace Hardware, Aetna, Allstate, American Eagle Outfitters, American Family Insurance, American Honda Motor Company, Amica Mutual Insurance, Amtrak, Andersen, Ariba, Arrow Electronics, Aspen Insurance, Assurant, Asurion, AT&T, Auto-Owners Insurance Group, Autodesk, Avery, Avnet, Bloomin’ Brands, Blue Cross and Blue Shield of IL, TX, OK, NM, MT, Blue Cross Blue Shield of North Carolina, BMW, Boeing, The Bon-Ton Stores, Bosch, Bridgestone, Bristol-Myers Squibb, Brother International, Brown Shoe Company, Bruegger’s, Burger King, C. R. Bard, Cambia Health Solutions, Canadian National Railway, Canadian Tire, Cancer Treatment Centers of America, Canon, Capital One, Career Education, Cargill, Carousel, CDK Global, Central Garden & Pet, Chesapeake Energy, Children’s Hospital of Wisconsin, Children’s Medical Center of Dallas, Ciena, Citi, Citrix, The Clorox Company, The Coca-Cola Company, Coldwell Banker Real Estate, ComEd, ConocoPhillips, Costco Wholesale, Cox Enterprises, CVS/pharmacy, Darden, Delaware North, Destination Hotels & Resorts, DeVry University, Direct Auto and Life Insurance, Discover, Disney Parks, Dollar Tree, Dr Pepper Snapple Group, Duke Energy, E. & J. Gallo Winery, EMC, Ericsson, Erie Insurance, Express Employment Professionals, Express Scripts, Exxon Mobil, Family Dollar, Fannie Mae, Farmers Insurance, FedEx, Ferguson, Fidelity Investments, First Niagara Financial Group, First Republic Bank, Fiserv, Flight Centre Travel Group, Florida Public Utilities, Fluor, Fortune Brands Home & Security, Freescale Semiconductor, Garmin, General Mills, Georgia-Pacific, GoDaddy.com, Grainger, GrubHub, Hallmark, Harley-Davidson, Harman, Hawaiian Electric, Helen of Troy, Hewlett-Packard, Hobby Lobby, Honeywell, Ingram Micro, Invesco, The J.M. Smucker Company, JCPenney, Johnson Controls, Johnsonville Sausage, JPMorgan Chase, Kaiser Permanente, KB Home, Keurig Green Mountain, Kia Motors, Kindred Healthcare, Kohl’s, Kronos, Laureate Education, Leggett & Platt, Leidos, Lettuce Entertain You, Leviton Manufacturing, LexisNexis, Lincoln Financial Group, Lowe’s Home Improvement, lululemon athletica, Manulife Financial, Mattress Firm, McCormick, McDonald’s, Medtronic, Michelin, Microsoft, MoneyGram, Monsanto, Motorola Mobility, NBC Universal, NCAA, NCR, Nissan, Novartis, NRG Energy, NVIDIA, Orange, P.F. Chang’s, Pacific Life Insurance, Paychex, Penguin Random House, PerkinElmer, Perrigo, Philips Healthcare, Phillips 66, Playboy, Portland General Electric, Procter & Gamble, Public Service Enterprise Group, Quintiles, RaceTrac Petroleum, Rackspace Hosting, Raytheon, Red Robin, REI, Rite Aid, Roche, Rogers Communications, Rollins, Roto-Rooter Plumbing and Drain Service, Rust-Oleum, Sabre, Sage Group, Sanofi US, Scottrade, Scripps Networks, Sealed Air, Select Comfort, Shaw Industries, Shire Pharmaceuticals, Southern California Edison, Southwest Research Institute, Southwest Airlines, Spectra Energy, St. Jude Children’s Research Hospital, Stanley BLACK + DECKER, State Farm, Steelcase, Suncor Energy, Symantec, T-Mobile, T. Rowe Price, TE Connectivity, Terex, Terminix, Teva Pharmaceuticals, Texas Instruments, The TJX Companies, Toll Brothers, Toyota, Trend Micro, Tufts Health Plan, UCB Pharma, United Airlines, United States Postal Service, United Technologies, UnitedHealth Group, UPS, Vanderbilt University Medical Center, Verizon, Visa, VWR International, W.L. Gore & Associates, Weight Watchers, Wells Fargo, Wendy’s, Whole Foods Market, Wyndham Worldwide, Xerox, YMCA, Zappos, and Zebra Technologies.

Welcome to a special conference for people leading the social media movement at big brands

This event is focused on the core skills you need to be a successful social media executive.

This conference features 16 intense peer-to-peer discussions, 12 how-to classes, 12 real-world case studies, 3 brilliant authors, and 3 amazing keynotes. There’s also a fascinating pre-conference on social media measurement, incredible networking opportunities, and lots of delicious food.

You’ve never been to an event so thrilling, so inspiring, and so exhausting.

An agenda designed for social media leaders like you

The 12 how-to classes are focused on the three core skills you need to run a social media program:

  • Leading the social media operation
  • Executing the social media essentials
  • Integrating social media with business units

The 12 real-world case studies features amazing brands sharing exactly how they did it:

  • Hear from the executives who did it — not the agencies trying to sell it
  • Get practical, actionable ideas you can take back to your company
  • Learn it all from some of social media’s superstar brands

The 16 intense peer-to-peer discussions will be nowhere-else-on-earth conversations:

  • Collaborate with social media executives just like you
  • Each conversation is relevant to you — because you pick the topics
  • A rare chance to focus on yourself and the specific challenges you’re facing

Classes and Case Studies

Classes and Case Studies

12 how-to classes, 12 real-world case studies, 3 brilliant authors, and 2 amazing keynotes. An incredibly fast-paced day focused on what you need to lead an incredible social media program at your brand.
More Details »

Member Meeting

Member Meeting

The legendary, real-time, and off-the-record day of conversations with a room full of smart social media leaders that have jobs just like yours, at companies like yours, with challenges like yours.
More Details »

Measuring Social Media Pre-Conference

Measuring Social Media Pre-Conference

Learn the essentials of social media measurement, metrics, analytics, and ROI. Discover how to measure your program and see the latest data from the industry’s leading researchers.
More Details »

Keynote: Morgan Spurlock

Morgan Spurlock

Morgan is a film writer, director, and producer. His first film, Super Size Me, was nominated for an Academy Award for best feature documentary.

In his talk, Morgan will discuss projects like The Greatest Movie Ever Sold, Comic-Con Episode IV: A Fan’s Hope, and his upcoming smartish YouTube series with Maker Studios.

He’ll share his insights on viral marketing, content creation, and using social tools to deliver an authentic fan experience.

More Details

Registration is not open to the public

Attendance is strictly limited to social media leaders at big brands. To be eligible to attend, you must:

  • Be a full-time employee at a brand (sorry, no consultants or agencies allowed)
  • Be in a strategic, decision-making role on the social media team
  • Manage an established social media program (sorry, we’re focused on advanced topics and you won’t have much fun if you’re just getting started)

What people are saying about SocialMedia.org and our events

Chris Sedlacek

“Being at the Brands-Only Summit is being among your people. You don’t have to explain what you do — you can just be a sponge soaking up real-world experiences.”

Julie Finlay, USAA

Ryan Amirault

“SocialMedia.org is not a conference company, but absolutely dominates their conferences.”

Ryan Amirault, Whole Foods Market

Kelly Rigotti

“SocialMedia.org is the single most important source of information for a social media practitioner.”

Kelly Rigotti, Microsoft

Suzie Collins

“Meeting people with the same struggles and successes has never been so eye-opening.”

Suzie Collins, JCPenney

Rachel Medina

“This organization is the bomb.com. I don’t go to other social events — these are the ones to be at.”

Rachel Medina, UnitedHealth Group

Anita Santellana

“An intimate setting for social media professionals to get together and share thoughts and ideas without getting a sales pitch.”

Anita Santellana, 7-Eleven

Hannah Winslow

“I postponed my honeymoon so I could attend the Brands-Only Summit. That’s how addicted I am to SocialMedia.org!”

Hannah Winslow, Express Scripts

See the Classes and Case Studies lineup