Derek Konzelman’s career in social media started when he became a contestant on a reality show. Understand your place in the industry and how to cut through in a way that resonates with your purpose and your people, and this… Read More >>

aaron grote

Aaron Grote’s career at Great Clips started with a South African charity. People are going to talk to us where they’re most comfortable, and we’re going to be there. He was volunteering for the Phakamani Foundation — a charity that… Read More >>


“We learn through understanding other people’s points of view.” One of the things I love about my job is no day is ever the same. Olivia Harting, Chevron’s Social Media Manager, says this was the idea behind the company’s proprietary… Read More >>

Jeremy Humpries

“It’s been a huge mindshift moving from internal to external,” says Jeremy Humphries. He’s the Social Media Manager for Farmers Insurance, but he started out on the internal communications side of the organization. In his role, he helped manage their… Read More >>