Activision created a zombie-themed Snapchat geo-filter and lens for their upcoming game mode in Call of Duty: Infinite Warfare.
Noah Brodsky of Wyndham Worldwide explains how the brand uses YouTube as a platform to tell polished stories.
Nestle Purina PetCare shared a video series on YouTube featuring dogs competing in events alongside gold medalist Misty May-Treanor.
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Hennessy’s Jessica Holthaus shares an inside look into their branded digital video strategy.
Corona Light collaborated with fashion bloggers from the Gilt Groupe to share photos on Instagram of the perfect outfit for sipping beer.
Procter & Gamble is shifting away from targeted Facebook ads to focus on Twitter and Instagram and reach consumers heading to college.
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Patricia Pieranti, Marketing Manager at The Coca-Cola Company, talks about how their #ThatsGold campaign reached teens through Instagram Stories and Facebook Live.
Samsung sponsored an artist to draw his way across the U.S. inspired by photos submitted by their fans on social media.
Intel, HP, and General Electric are highlighted as examples of BtoB brands excelling in LinkedIn.
Chanel is telling the story of their fragrances through digital content on Facebook.
Luxury Daily >>
Michael Robert, former Social Media Communications Partner for USAA, is now the Social Media Manager at Transamerica.
Briggs and Stratton is looking for a Social Media Specialist to bring the company’s program in-house and create a global social media playbook. (Wauwatosa, WI)
Briggs and Stratton Career Center >>
Petco has welcomed Tammy Nguyen, previously the Social Media and Video Manager at Buckle, as their new Social Media Specialist of Influencer Marketing.
Tesoro needs a Digital and Social Media Specialist who can and manage digital content across the brand’s channels and effectively engage multiple audiences. (San Antonio, TX)
Tesoro Corp Careers >>
DISH is hiring a Social Media Brand Manager to serve as the strategic digital marketing lead and oversee all paid and unpaid social media campaigns. (Englewood, CO)
DISH Jobs >>
Citi needs a Head of Global Social Media and Content to oversee social strategy for Citi’s Global Consumer Bank and manage the Global Consumers Social COE. (Long Island City, NY)
Citi Jobs >>
Sanofi US needs a Social Media Content Manager to build and execute an annual social media strategy through research, benchmarking, messaging, and audience identification. (Bridgewater, NJ)
Sanofi Jobs >>
Toyota is hiring a Social Media Planner to develop social media platform strategies and identify opportunities to engage with Toyota communities. (Dallas, TX)
Toyota Jobs >>
T-Mobile is hiring a Social Media Manager who will be responsible for social media strategy, engagement, and measurement. (Bellevue, WA)
T-Mobile Careers >>