MillerCoors has created a web series called Human focused on artisans and tradition to reach millennials.
Marketing Dive >>
Chinet created a “Turn Your Pin Into a Party” Pinterest contest to get people together offline.
Donna Karan International is completely overhauling their Twitter and Instagram presences.
Luxury Daily >>
Porsche Digital Marketing and Dialogue Manager Deniz Keskin talks about how social media informs their digital endeavors.
The Drum >>
Burger King used Snapchat, Facebook,Twitter, and Kik to give a sneak peak their new Fiery Chicken Fries.
Lowe’s is creating in-store digital services and Vine videos to cater to a tech for urban markets.
Ad Age >>
Sony’s Twitter autoplay ads have proved a success for their upcoming Goosebumps movie.
Mercedes-Benz USA has hired Ryan Johnson, former Management Associate for Subaru, as their new Social Media Specialist.
Sam’s Club is hiring a Director of Display Social and Affiliate Marketing to lead the team in developing and executing a digital strategy. (Bentonville, AR)
Tara Liggins is the new Director of Social Media for Lancome at L’Oreal.
Whitney Ackerman, former AIG Marketing Manager of Global Digital Services, is now the Senior Manager of Digital Marketing at Comcast.
CME Group is hiring a Manager of Corporate Communications and Social Media to support the overall employee intranet and social media strategies. (Chicago, IL)
CME Group Careers >>
Transamerica needs a Director of Social Media who can drive social as a service to grow sales and lead channel engagement. (Los Angeles, CA)
Discovery Communications is looking for a Director of Social Media to lead their digital and social media marketing efforts. (San Francisco, CA)
CVS Health needs a Social Media Director who can serve as an internal expert on social media communications and emerging technologies. (Woonsocket, RI)
Lexus and DC Shoes come out on top in terms of branded social video interactions this summer.
MillerCoors Director Cris Rivera explains why Miller Lite is targeting millennial males on Instagram with typography.