Acura created 15-second video memes for March Madness to showcase on their Tumblr page. Adweek >>


The Scotts Miracle-Gro Company created a microsite that aggregates spring-themed emojis from tweets to plant an online garden. Fast Company >>


Banana Republic partnered with popular Instagram account @HotDudesReading to create a charity campaign for a childhood literacy foundation. PSFK >>


Brandon Rhoten, Wendy’s VP of Digital and Social Media, talks about their content, social channel strategy, and how social helps them compete with bigger marketing budgets. ClickZ >>


TD Bank asked Facebook fans to share how they would #MakeTodayMatter through charitable giving and gave 24 of them $30,000 to make it happen. The Financial Brand >>


Dole’s Associate Manager of Digital Communications, Amy Summers, explains how they made the transition from agency-led social to in-house social media management. SocialMedia.org's Blog >>


Nordstrom, Michael Kors, Target, and Nike are finding ways to hack Instagram to make it more shoppable. Digiday >>


Director of Social and Digital Experience Vic Reiss talks about his new role leading digital and social media at Cancer Treatment Centers of America. SocialMedia.org's Blog >>


Nissan, Always, Unilever, Arby’s, EA Sports, and more won best in their industry for the 2015 Shorty Awards. Shorty Awards >>


Jameson Irish Whiskey used Facebook’s geo-fencing and hyper-targeting to send video ads to people near certain bars on St. Patrick’s Day. MediaPost >>


Helen Vandendriessche is now the Digital Analyst at Vanderbilt University Medical Center. LinkedIn >>


NCR is looking for a Social Media Specialist to be responsible for spreading and implementing a corporate social strategy across the company. (Duluth, GA) NCR Careers >>


Burger King has promoted Adam Gagliardo as their new Senior Director of Media and Communications. LinkedIn >>


General Mills needs a Corporate Communications Social Media Specialist to help create content, develop and implement growth strategies, and monitor and engage with stakeholders. (Minneapolis, MN) General Mills Careers >>


American Honda Motor Company is hiring an Assistant Manager of Social Media who can implement and maintain ongoing social media activities for Honda and Acura brands. (Torrance, CA) CareerCast >>


National Instruments is looking for a Social Media Manager to guide the strategic direction of social engagement across multiple platforms. (Austin, TX) National Instruments Jobs >>


Hilton Worldwide is hiring for a Reputation and Social Media Analyst to execute hotel-level online marketing initiatives and effectively position the brand on social media. (New York, NY) Hilton Worldwide Careers >>


Johnson & Johnson need a Global Brand Manager to develop social media strategies and programs for the ACUVUE brand. (Jacksonville, FL) Johnson & Johnson Careers >>


General Electric partnered with YouTuber and biologist Sally Le Page to create a custom smoker using #BBQscience data at SXSW. Brandchannel >>


Lisa Adams, Corporate Web and Digital Media Manager for FMC Technologies, explains how social reporting influences their global social strategy. SocialMedia.org's Blog >>


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