Thermo Fisher Scientific is hiring a Director of Digital Marketing, Biosciences, to drive social and paid media, content development, and analytics for their Biosciences Division. (Carlsbad, CA) Thermo Fisher Jobs >>

Deluxe Corporation needs a Director of Social Media and Content who can lead, create, and execute social media strategies and governance for the entire organization. (Shoreview, MN) Deluxe Corporation >>

Coach is looking for a Manager of Global Social Media and Influencer Marketing to be responsible for developing, deploying, managing, and analyzing social media marketing programs. (New York, NY) Coach Jobs >>

Benjamin Moore needs a Manager of Digital Content Marketing who can manage content creation and review processes, and facilitate content changes to digital properties. (Montvale, NJ) Benjamin Moore Careers >>

Dart Container is hiring a Social Media and Online Engagement Manager to lead strategy development, manage agency partners, and build online communities. (Lincolnshire, IL) Dart Careers >>

Toni Jones, former Director of Digital Marketing and Customer Experience for U-Haul, is the new Manager of Digital Marketing Planning and Analysis at Walgreens. LinkedIn >>

Amazon has welcomed Gina Debogovich, former Digital Futurist and Social Architect at AT&T, as their new Senior Manager of Social Media Intelligence. LinkedIn >>

Microsoft’s Xbox UK interacted with viewers by tweeting out a Quantum Break video game clip that lets you choose your own adventure based on your tweet response. The Drum >>

Netflix leveraged partner Twitter accounts to participate in global quote-along and viral video campaign to promote their latest season of Unbreakable Kimmy Schmidt. The Drum >>

Michelle Ryan, SVP of Marketing for L’Oréal, explains their #LoveMyColor empowerment message featuring a shareable photo filter. Digiday >>

Lowe’s CMO, Marci Grebstein, shares how they’re turning to Facebook’s flip video application, Snapchat, and Instagram to share DIY tips with millennials. Wall Street Journal >>

Karen O’Brien, VP of Social Media at Western Union, talks about how they increased social engagement using #WUHomeCooked campaign. AdWeek >>

Activision used Facebook chat bots to build hype for the latest installment of Call Of Duty. Mashable >>

Jon Potter, Managing Director of Chandon California at Moët Hennessy USA, discusses how leveraging social influencers on Instagram is critical for audience-targeting. Mobile Marketer >>

Lyndsay Signor, Senior Director of Social Media Marketing at NBC Sports, talks about leveraging Snapchat, Periscope, and Twitter GoPro integration to stream Kentucky Derby. Digiday >>

Denny’s, Nissan, and more top this list of most viral posts on YouTube, Facebook, and other channels. Ad Age >>

Reebok and Nike are featured in this comparison of how the two brands target women on Instagram. ClickZ >>

Allison Miazga Bedrick, Senior Brand Director at Mars, talks about how 3 Musketeers is looking to create their own YouTube influencers. Digiday >>

H&M ramped up their integrated Coachella presence this year with on-site, customized social video experiences. Mobile Marketer >>

L’Oreal Paris has launched a beauty vlogger school where students can earn a “BeautyTube” diploma. New York Magazine >>