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We’re not a social media company. We’re a help-the-good-guys-win company.

We help the change agents at the biggest companies on the planet make a difference.

We believe that companies that learn to engage their customers with social media are more successful and have more meaningful businesses. This is good for customers, good for society, and good for the world.

That’s because companies that use social media treat us better: They learn to care, to listen, to make better products, and to better serve their customers.

The people who step up to lead these initiatives inside big companies have a tough job. They’re a new kind of professional. Some of them work for enlightened companies who get it and support it and do it right, and some of them work for more frustrating institutions who don’t quite get it yet.

This work is important, and we get to help them do it.

The work social media leaders at big brands do, magnified by the size and scale of their resources and influence, has a real impact on the world. We help these good guys win by surrounding them with a community of peers who understand their challenges and support them.

Meet our team:

Community Team

The Community Team manages the community. They’re a team of talented and experienced community managers who love helping members have amazing conversations and connections.

Communications Team

The Communications Team is responsible for pretty pictures and clever words. This team supports’s online member center, builds and maintains our public websites, and writes content for our publications. See their work every day at’s Blog and Big List.

Events Team

We host amazing meetings with a focus on delivering extraordinary experiences and service to our attendees — and it’s all possible thanks to our Events Team. See them live in action at Member Meetings and’s Brands-Only Summit.

Development Team

The Development Team is responsible for the growth and health of This team finds new members, gets the right people involved, welcomes them to the family, and makes sure they’re ready for participation on day one.

Operations Team

The Operations Team is the foundation of the company — they’re the ones making sure the other departments can do what they do best.